Igor Demcak

Founder & Trademark Attorney

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Igor is the founder of Trama. As an experienced attorney and a technology enthusiast, he dedicated his career to bringing the 21st century to the world of law. As a start-up founder himself, he understands the priorities of the entrepreneurs his company serves.

In his free time, Igor likes running, biking and spending time with his family and friends.


Pavol Jozef Šafárik University, Košice, SK

Newest articles by author

big mac main cover

June, 20245 minutes read

What Really Happened to the Big Mac Trademark?

The ongoing legal dispute between McDonald's, the American fast food corporation, and Supermac's, an Irish fast food chain, has seen significant developments. The core of the dispute revolves around the trademark for "Big Mac," with Supermac's challenging McDonald's European trademark. Recent court decision has added new dimensions to this case, highlighting the complexities of trademark law and corporate strategies.

US Law

May, 20245 minutes read

Lock in Lower Costs: US Trademark Fees Set to Increase in 2025

If you’ve been considering registering a trademark for your business, now is the time to act. The United States Patent and Trademark Office (USPTO) has announced a notice of proposed rulemaking (NPRM) that will significantly increase fees associated with trademark processes for the year 2025. Business owners planning to register trademarks in the US should take immediate action to avoid impending cost increases.


May, 20245 minutes read

Rolex vs. Hallmark - Lessons in Navigating Logo Similarity

Luxury watchmaker Rolex has initiated a trademark opposition proceeding against Hallmark Licensing LLC (“Hallmark”) over a logo dispute. The dispute centers around Hallmark's application for a logo featuring "an open crown design circumscribed by a circle that is interrupted by a leaf" for various goods including jewelry, which Rolex argues is too similar to its own iconic crown logo.

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