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If a trademark has multiple owners, how are the rights and responsibilities shared?

Senior Trademark Attorney

By default, joint trademark owners share rights and responsibilities equally. Each owner can use the trademark commercially and each is equally entitled to enforce it.

The default arrangement can be modified by a joint ownership agreement, which can allocate specific rights (for example, usage in particular territories or classes) to each party and set out the procedures for enforcement decisions. Without such an agreement, any co-owner acting on their own may create complications for the others. A jointly owned trademark without a governance agreement is a practical risk.

Many entrepreneurs still consider trademark registration to be the least important step in the process of establishing their brand. This can become a big issue. Not registering a trademark from the start leaves a company vulnerable to potential copycats and other forms of brand infringement that can significantly damage its reputation and hamper growth.

Stories of our clients: ForZet, architecture and design studio

All architects have their own unique style. Successful projects speak for the architect and provide the most effective marketing strategy. In the field of architecture, it is the name of the architect which communicates quality and provides the basis for the brand’s success. Learn more about the story of ForZet, an architecture and design studio that has allowed Trama to help their brand protection efforts.

Avoid these 5 risks of unregistered trademarks

Many entrepreneurs still consider trademark registration to be the least important step in the process of establishing their brand. This can become a big issue. Not registering a trademark from the start leaves a company vulnerable to potential copycats and other forms of brand infringement that can significantly damage its reputation and hamper growth. Here are 5 main risks associated with not registering a trademark that can be detrimental to your brand

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If a trademark has multiple owners, how are the rights and responsibilities shared?

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