When should I apply through WIPO's Madrid System?

Photo of Igor Demcak

Written by Igor Demcak

Founder & Trademark Attorney

The Madrid System is most beneficial when registering in five or more countries simultaneously. Below that threshold, direct national applications are often comparably priced and do not carry the dependency risk the Madrid System involves.

The system is also particularly cost-efficient at the renewal stage: a single WIPO renewal covers all designated countries rather than requiring separate renewals in each jurisdiction.

Consider the Madrid System when you have a pending or registered trademark in a member country to use as a base, when your target markets are predominantly Madrid System members, and when the five-year dependency on the basic mark is an acceptable risk given the strength of your home registration.

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